Gurwin Jewish Nursing & Rehabilitation Center in Commack has announced that Janet Osita, RRT, Respiratory Therapist on Gurwin’s Respiratory Care unit, captured the award for Best Overall testimonial video in the LeadingAge NY and Adult Day Health Care Council (ADHCC) #LoveThisCareerLTC Social Media Contest.The inaugural social campaign was launched in an effort to raise the profile of rewarding opportunities within the long-term care sector.
“We are delighted that the video highlighting Janet’s hard work and her passion for her career and the residents for whom she cares was recognized with this award.Long-term care providers need skilled and compassionate workers like Janet who are dedicated to the well-being of our residents,” said Stuart B. Almer, President and CEO of Gurwin Healthcare System.
The contest encouraged LeadingAge NY and ADHCC member organization employees across all departments and services lines to create and post video content via TikTok, Instagram and/or Facebook to inspire others to pursue a meaningful career in long-term care and aging services. Contest prizes up to $1,000 were awarded to the creators of the best videos in the categories of Best Overall, Most Heartwarming, Most Creative/Best Use of Popular Social Media Trends and more.
“I love working in long-term care because of the passion, love and connection. When you work in a hospital, we see the patient, we treat them, then they go. With long-term care, you connect with them, and you have the passion. You know everything about them,” said Osita.
Generous Long Islanders have been finding ways to lend a helping hand to staff at Gurwin Jewish Nursing & Rehabilitation Center in Commack who have been on the frontlines of the COVID-19 battle, as well as Gurwin residents who are missing their loved ones due to the “No Visitation” mandate issued by the New York State Department of Health in March.
16-year-old Melville resident Emily Rind created 370 care packages filled with puzzles, word search books, activities and sundry items to help keep Gurwin’s residents entertained and engaged, as part of her “Put a Smile on a Senior Campaign.”
Rind, who was unable to visit her own grandmother due to New York State’s COVID-19 Stay-At-Home Order, said she could only imagine how seniors at Gurwin must feel not being able to see their loved ones. “I reached out to Gurwin to see which items were most needed, and then posted flyers around town to collect supplies,” said Emily. Affixed to the care packages was a note which read, “I know it must be hard not seeing your family and loved ones, so I hope this will brighten your day and put a SMILE on your face.”
In another show of support for Gurwin healthcare workers, fifth graders in Melville Girl Scout Troop 3650 dedicated their Bronze Award project to providing handmade personal protective equipment (PPE) for the staff. Troop members created face shields using 3D printers, as well as masks and ear guards, items that were in scarce supply during the onset of the pandemic.
“In these challenging times when our staff are working their hardest to protect the well-being of those in their care, and when are residents are missing their families, the thoughtfulness of people in our local community like Emily and the Scouts in Troop 3650 really make a difference in helping to keep morale and spirits high,” said Nicole Hopper, Director of Therapeutic Recreation at Gurwin.
‘You don’t take a photograph. You make it’— Ansel Adams
By Heidi Sutton
Gurwin Jewish Nursing & Rehabilitation Center in Commack hosted an award ceremony for its annual Photo Contest last Thursday evening. The event, which was held in the center’s Simon Rainbow Room, celebrated 25 years of bringing beautiful photos to their residents and featured a slide show of the winning selections from this and previous years.
Generously sponsored by the Tiffen Company for the 12th year in a row, this year’s competition drew over 700 entries from amateur photographers across the country. Of those submissions, 47 photos were chosen to be enlarged, framed and hung on permanent display for the enjoyment of the residents, staff, visitors and volunteers.
“It’s hard to believe we’ve been doing this for a quarter of a century,” said Dennine W. Cook, public relations director at Gurwin, who came up with the initial idea in 1993 as a way of “making [Gurwin’s] bare walls worthy of a smile.” According to Cook, in its infancy, the contest had two categories — color and black and white — with less than 100 entries. The annual event has since expanded to offer 12 categories including Nature, Long Island/New York, Travel, Still Life and the ever popular Pets, Children and Nature. “Needless to say, we’ve come a long way,” she said.
Addressing the photographers in the audience, Cook said, “[At Gurwin] our mission … is to provide the highest quality of care to our residents while also providing them the very best quality of life. And that’s where all of you come in.”
She continued, “This contest … is different from any other contest you might enter. Sure there are winners … and there are prizes, but that’s where the similarities end.” Cook went on to explain that each year’s winners are displayed permanently for the enjoyment of the residents, first in the center’s Helen and Nat Tiffen Gallery and then up to the resident units to make space for the current year’s winners.
The public relations director went on to speak of the profound impact these beautiful images have made on residents of the 460-bed facility. She spoke of Faith who loves to look at photos of babies. “The babies, it seems, make her smile the most and so we move the [baby pictures] to Faith’s unit.” She spoke of Len, who is visited each day by his wife. “Together they stroll the halls, stopping to admire a photo that catches their eye. They may go the same way each day but they find something new to discuss every time.”
While the original 8- by 10-inch submissions will not be returned, Cook assured guests that all of them will be put to good use. “Each photo … is given to our recreation departments in our nursing homes, assisted living and day care programs to be used for all kinds of projects all year long.” Whether they become inspiration for a painting, part of a collage or even placed at the doorway of a resident’s room, “they have a much higher purpose.
This year’s judges, James Dooley (former Director of Photography for Newsday and Administrator of the Alexia Foundation), Susan Dooley (Emeritus Chair of the Art Department at Nassau Community College and member of fotofoto gallery of Huntington) and Tony Lopez (Tony Lopez Photography), were tasked with choosing a grand prize winner along with honorable mentions for each category as well as Best in Show, which this year was awarded to Kathleen Hinkaty ofHuntington for her playful piece, “Diaper Races.”
In addition, Gurwin’s resident judges Nancy and Trudy selected five of their favorites to be honored. According to Cook, “They poured over the photos … considering not only their own preferences but also what they thought others would appreciate.”
“Although this contest is a great achievement for you as a photographer, it’s really about the people who get to see your work once it is chosen,” explained Cook.
President and CEO of Gurwin Family of Healthcare Services Stuart B. Almer agreed, stating, “We always enjoy this particular event,” sharing that when he gives tours of the facility, “everyone always stops to admire the photos. This is not just a once-a-year event — this is a 365-day-a-year event,” he stressed, thanking the photographers for their contribution.
“All of the selections will be judged, discussed and enjoyed by so many appreciative eyes for years to come and to me that is the real honor — that your photos will hang for decades in our resident’s home,” said Cook. “These photos make all the difference in the world.”
Entries for next year’s Photo Contest will be accepted between Feb. 15 and April 15, 2019. Visitwww.gurwin.org/about/photo-contest to see more of this year’s winners.
Gurwin Jewish Nursing & Rehabilitation Center in Commack invites all amateur photographers, including students, to submit entries for its 25th Annual Photo Contest sponsored by The Tiffen Company of Hauppauge.
Winners of the unique contest have the distinct honor of not only receiving recognition for their work, but the privilege of helping to enhance the lives of the 460 residents that call Gurwin “home,” as winning photographs are permanently displayed in the Center’s renowned Tiffin Gallery and throughout the facility for the enjoyment of residents, staff and visitors.
Nearly 1000 submissions are received each year from across the globe and are judged by a panel of professional photographers who choose the winners based on clarity, composition, subject matter and suitability for display at the Center. Grand prize and honorable mentions, as well as Best-In-Show and Runner-Up winners are selected in each of 12 categories: Landscapes, Travel, People, Pets, Children, Wildlife, Nature, Still Life, Altered/Enhanced, Student, Long Island/New York and Action/Sports. In addition, a panel of Gurwin residents weighs in on their favorites, choosing “Resident Selection” winners from among the entries.
“Our annual Photo Contest is a unique opportunity for our schools, local camera clubs and other members of the community to touch the lives of our residents,” said Stuart B. Almer, Gurwin’s President and CEO. “Their beautiful photos add a feeling of vibrancy to the facility; both residents and staff are eagerly awaiting this year’s crop of winners.”
Every submission is a “winner” in the sense that those not selected for a prize are repurposed by Gurwin’s staff for programs that benefit the residents. Prints are used as reminiscence aids, for visual stimulation and for art therapy, providing a source of comfort and inspiration, specifically for those residents in the Center’s Memory Care Unit and Adult Day Care Programs.
Winners are selected and notified in May. A reception at the Gurwin Center for winning photographers will be held in June where they will receive their cash prize, award certificate and/or crystal trophy. Deadline for submissions is April 16.
Photographers may submit up to seven printed color or black and white 8×10 or 8×12 photographs for a fee of $5 per entry. Entry forms are available for download online at www.gurwin.org/about/photo-contest or by calling the Gurwin Public Relations office at 631-715-2568.