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Julianne Mosher

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Over the last month, elected officials on both the county and village levels have been trying to tackle reckless bicyclists on the road.

Suffolk County

Last week, Suffolk County voted on a new bill aimed to give bicyclists distance with a new 3-foot passage rule — the first county in New York State to implement the law.  

According to the new legislation, “The operator of a vehicle which is overtaking, from behind, a bicycle proceeding on the same side of the road shall pass to the left of such bicycle at a distance of at least 3-feet until safely clear thereof.”  

Violators can face fines not to exceed $225 for a first offense, $325 for a second offense and $425 for any subsequent offense. The minimum distance requirement, however, will not apply on roads that have clearly marked bicycle lanes.

Authored by Legislator Kara Hahn (D-Setauket), it was originally in response to a bill sponsored by Legislator Rudy Sunderman (R-Mastic) which aimed to ticket and condemn bike riders who popped wheelies, swerved into traffic or biked while intoxicated across Long Island.

Hahn said she filed her bill, and abstained from Sunderman’s, to focus more on education for drivers and bike riders, as well as keeping veteran bicyclists safe. 

“I filed a bill that looks to fix the problems that existed,” she said. “I felt there were problems in the one that passed a few weeks ago.”

Sunderman’s bill was originally passed by the Legislature in February but was vetoed by Suffolk County Executive Steve Bellone (D) earlier this month. 

“We believe this legislation is overly broad and that current law provides the necessary tools to address this issue,” Derek Poppe, a representative with Bellone’s office said in a statement. “We remain committed to working with the Legislature address safety concerns around bicycling practices.” 

On March 16, the Legislature approved Hahn’s bill, and Sunderman’s veto override failed the same day. 

Hahn said that the county was named by Bicycling Magazine as the most dangerous county in the country for bike riders and has since continuously been in the top 10.

“There are approximately 350 accidents a year in Suffolk County,” she added.

The vote brings Suffolk County closer to becoming the first county in the state to adopt a 3-foot-rule requirement. 

“I think it’s just really important that people know they have to give bicyclists room when they pass them,” Hahn said. “They might not hear you and the tires of a bike cannot handle roadway obstacles the same way a car can.”

Hahn noted that things such as sand, sticks, leaves, trash, a storm drain or pothole can be life-threatening to bikers. 

“A car can handle those, no problem, but a bike tire makes those obstacles potentially deadly,” she said. “Sometimes the cyclist needs to swerve a little bit and this 3-foot buffer gives them space.”

The bill will now go to the county executive for a separate public hearing and his signature within the next 30 days.

“I am thrilled,” she said. “This is a real concrete step to improve safety, and at the same time it makes a statement that we care about our residents on the road.”

The Village of Port Jefferson 

Village officials have been tirelessly enforcing their own rules when it comes to reckless bicylists. 

Signs like this will be posted throughout the village encouraging visitors to call code when they see disorderly behavior. Photo from Kathianne Snaden

Last year, when outdoor dining began, there were concerns over individuals harassing diners and drivers while they popped wheelies and swerved into traffic on Main Street. 

They began enforcing a code created in 2019, with new training, to keep residents and visitors safe. 

Mayor Margot Garant said a new bicycle task force has been unveiled, encouraging business owners and residents to call code enforcement when something doesn’t look right. 

“Our code specifically looks toward curbing the behavior of the individual riding a bike down the middle of the street or sidewalk in a dangerous and reckless manner,” she said. 

With rules penned by trustee Kathianne Snaden, the bicycle task force is comprised of Snaden along with a representative of the Suffolk County Police Department, the chief of code enforcement, Deputy Village Attorney Richard Harris, the Port Jefferson Chamber of Commerce and members of the business community. They simply ask, “If you see something, say something.”

The “see something, say something” campaign encourages business owners to keep their eyes peeled on issues throughout the village, and to call code immediately before the problem accelerates. That way the code officer can talk with the individual and give a warning before someone gets hurt.

“This time of year, we don’t see the issue,” Snaden said. “But the minute warm weather hits, it becomes an issue.”

And the last few weekends have shown how popular Port Jefferson is when the sun is out, and a light jacket is needed. 

Signs are posted up throughout the village, like this one seen here. Photo from Kathianne Snaden

“I want everyone to be aware if bicyclists are doing the right thing, obeying the traffic laws, we welcome them with open arms,” the trustee said. “We want to be ready to intervene before it becomes a problem — we’re not going to intervene if there is no problem.”

Along with the campaign, the village has begun using officers on bikes and has instituted a designated officer to patrol on foot throughout Main Street. Snaden said there will always be someone on duty, with no absence in shift changes. 

“I’m confident to date we have bridged that gap,” she added. “The communication is now there. We work as team to dissuade any potential issues.”

If dangerous behavior is happening within the village, readers are encouraged to call code at 631-774-0066.

The original article did not mention the chamber and business owners who are part of the task force. They have been added to the online copy.

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The Hartlin Inn in Sound Beach. File photo by Kevin Redding

A community staple has officially shut its doors for good. 

The Hartlin Inn, located at 30 New York Ave in Sound Beach, announced this week that they will be closing after 25 years in business. 

Linda Sarich, one of its three owners, said the trio is preparing to retire. 

“We were going to try and reopen in April, but after COVID, it was very stressful,” she said. 

Sarich said the Hartlin Inn had to temporarily close, like other restaurants did, right before St. Patrick’s Day last year — their busiest holiday. 

When restaurants were allowed to open up with outdoor dining and half capacity in May, Sarich said they scrambled to adhere to the new guidelines, but it was a stressful situation. 

“We just weren’t doing enough business with 50% capacity,” she said. 

Sarich added that the Inn holds just 11 tables, so half of it would fit only six. 

The Hartlin Inn closed for the winter, because the owners didn’t want to operate additional costs with low revenue and let go of their staff. 

Recently, the owners talked it over, preparing to reopen in April and decided it was time to close up shop.

April 12 would have been the inn’s 25th anniversary. 

“It’s a sad thing, but at least were going out on our own terms,” Sarich said. “We’ve been talking about retiring and COVID forced our hand … the next people who come in will make it a great place. I have high hopes.”

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Photo by Julianne Mosher

The long-awaited Barnum Avenue parking lot has officially opened, and it is something the village has never seen before. 

“This is a unique lot,” said Mayor Margot Garant. “This is the first lot in 50 years that we’ve added to the village.”

The new 32,000-square-foot lot includes 46 new spaces oriented diagonally, including two handicap spots and two EV charging stations. It’s a free municipal lot with a one-way entrance, to help alleviate traffic congestion. 

Located east of the Joe Erland baseball field, an old, vacant building was once located on the property. Deemed an eyesore, it was a several-year-long process to remove the building, clean it up and turn it into a free municipal lot that is futuristic in its amenities. 

“People think it’s just pavement and drawing lines,” Garant said. “But this is 70% technology — everything is cloud-based with new technology.”

Photo by Julianne Mosher

And that’s part of a pilot program the village board approved, with the goal to improve the ability to find parking. In April, the Parking Logix counting system will be installed at the Barnum lot to assist residents and visitors in giving them a real-time counting and management system. 

Kevin Wood, the village’s parking and mobility administrator, said the counter will be able to show drivers how many spots are available in the lot before they even pull in. 

“I had always taken notice of parking anxiety,” he said. “It’s a real thing … people get worried thinking, ‘Am I going to find a spot?’ People fighting for spots, this takes a little of the edge off.”

And that’s just part of it. The parking lots within the village will continue using QR reader technology through Honk Mobile to help people pay from their vehicles, not need to search for quarters and reduce touch points on meters in a pandemic world. 

“We’re way ahead of the curve on that,” Wood said. “We had instituted it before COVID. You don’t have to visit a meter; you can be in your car and shoot the QR from your window and pay in your car.”

Wood said that the last month visitors were required to pay for parking was in November, and 55% of the transactions were paid for through this new technology. 

He added that the QR reader in the Barnum lot will be used to track how long people park in their spots when they check in, and hopes that business owners will encourage staff to utilize the space. 

There will be no overnight parking (from 1 a.m. until 6 a.m.) in the Barnum lot, Garant said. “Code is going to enforce that.”

The only things remaining, along with the counter, is the additions of bioswales bordering the foot entrance on Barnum Avenue to aid in flood mitigation. Once constructed, the bioswales will look like two dips in the ground with plantings overlaying them, and a brand-new sign will be installed at the Joe Erland field. 

A ribbon cutting is planned in the upcoming weeks.

Julianne Mosher Assistant Superintendent Joseph Coniglione, Superintendent Jennifer Quinn and Board Trustee Corey Prinz join physical education teacher Vincent Roman as he gets vaccinated on Monday. Photo by Julianne Mosher

Comsewogue School District wanted to give back to its community, and by doing so, they got over 300 residents vaccinated. 

Jennifer Quinn, superintendent of the district, said that the board was working to coordinate receiving vaccines to distribute from local drug stores — but it wasn’t happening for a while. After realizing a student worked at Walgreens, they were able to set something up.

“I have to say, they have been so great,” she said.

Quinn said the district initially opened it up to staff, and about 150 people took advantage of it. 

On Tuesday, March 16, socially distanced tables were set up throughout the gym, helping people receive their first shot of the COVID-19 vaccine. 

“Then Walgreens was kind enough to let us put it out to the general public, and we were able to get other people from the community to be vaccinated,” Quinn added. “We had such a strong response that Walgreens has offered to come in a second day for our community.”

Assistant superintendent Joseph Coniglione said that although it happened quick, everyone is “extremely grateful.”

Photo by Julianne Mosher

Comsewogue students will be returning to a five-day school week starting April 6 and bringing the vaccine to staff and teachers gives them peace of mind.

“We were really concerned about having staff to come back, who wanted to be vaccinated, but were not able to get the vaccination,” Quinn said. “So, this was such a relief.”

Corey Prinz, a board trustee who was instrumental in helping coordinate the event, said that about three weeks ago, the team realized it was important heading toward the full-week re-turn and began working toward this goal. 

“Part of the mindset people had coming back stemmed from the idea that vaccinations are really spread out,” he said.  “And it didn’t actually look so good, so we stuck on it and even under short notice, it’s unbelievable the response we got today.”

Quinn said they are working with the drugstore to allocate another day to host another event soon.

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Photo by Julianne Mosher

Port Jefferson Station brothers Philip and Patrick O’Brien announced last month their plans to create a charitable clothing company to give back to where they call home.

Anchor East is a nautical-inspired unisex brand, that will give back to two causes: juvenile diabetes research and cleaning up local beaches.  

“Between the beach cleanups and the diabetes associations that we want to work with, I think that we have something really special, and it’s something that we’ve talked about that we would love to give to our children one day,” Phil said. “We want them to see how important it is to give back when you’re in a position to do so.”

The duo announced earlier this week on their social media the official launch of anchoreastapparelco.com, which went live on March 17. Proceeds from sales will go to their two charitable endevours. 

“Showing people that we care, we want to clean up our beaches, take a step forward to make a difference, and to be able to give back to my disease which hundreds of thousands of people around the world are dealing with,” Patrick said, “We want to show them this is our mission and we’re not doing this for a paycheck. We’re doing it for the benefit of Long Island.”

People who want to buy a shirt, hat or hoodie can visit the website now to order. 

Photo by Julianne Mosher

Dozens of community activists from across Long Island rallied outside Suffolk County Executive Steve Bellone’s (D) office in Hauppauge this week, asking lawmakers to adopt “The People’s Plan.”

Earlier this month, police reform advocates created their own plan to hold law enforcement accountable and calling on them to be transparent within the community.  

“We’re gathering here today nearly a year after the George Floyd uprisings because our communities took to the street and said enough is enough,” said Elmer Flores with Long Island United to Transform Policing and Community Safety. “We are yearning for change. And for far too long our elected officials have not met our demands with the gravitas that it demands.”

Some of the plan includes civilian oversight of police misconduct, creating unarmed traffic enforcement and ending pretextual stops when someone is pulled over. 

“Mistrust is pervasive between the police and the communities they are supposed to represent,” he added. “And part of that is that we need to get to the root causes of why crime happens and how we can address it and prevent it from happening. But to do that, it requires leadership. It requires bold and effective action that’s going to change the way policing happens on Long Island.”

This plan is separate from the reform Bellone submitted to lawmakers last week, and these local activists demand the reforms be included in the plan due to the state April 1. 

Jackie Burbridge, co-founder of the Long Island Black Alliance, said to the crowd that for years the Suffolk County Police Department has been actively turning a blind eye to crime being committed in this county in order to continue harassing people who are not white. She said the recommendations that the county task force came up with don’t go far enough in preventing or mitigating discriminatory policing. 

“The plan that was released by Suffolk County in response to Governor Cuomo’s [D] executive order falls short of the transformative changes to the way we conceive of public safety that this moment in our community members are demanding,” she said. “Black and brown communities across Long Island are overpoliced, resulting in outsized opportunities for interactions between vulnerable community members and police officers. … It’s not that people are being brutalized because cops see threats. They don’t see threats in our community, they see prey. And what we need is police reform that’s actually going to address that.”

The collective groups have spent months crafting the 12, research-backed proposals for structural reform that make up the 310-page “The People’s Plan” to address numerous structural components of transforming and reimagining policing and public safety on Long Island.

Suffolk’s police reform proposal directs the county’s Human Rights Commission to review complaints of police misconduct. 

However, the police department would still have the power to investigate and discipline police misconduct. Activists say they are asking for lawmakers to consider other measures, like mental health counselors for certain situations, and create a community council to review and hold police accountable for misconduct.

Members from local groups headed to Hauppauge, too, including Myrna Gordon of the North Country Peace Group, to show their support and signs.

“How can we not be here?” she asked. “It’s what we need to do to keep fighting for peace and justice. We need to see that Steve Bellone is on board with ‘The People’s Plan,’ and every peace and justice group in Suffolk County and the Three Village area needs to be on board.”

Peggy Fort, a member of the United For Justice in Policing Long Island and Building Bridges in Brookhaven groups, said ‘The People’s Plan’ addresses not just the community, but could benefit police officers, acknowledging the stresses police officers face. 

“We’re not trying in ‘The People’s Plan’ to micromanage the police department,” she said. “What we’re trying to do is really address the problems and the racial bias that exists.”

The sand dredging component of the East Beach renovations was completed earlier this year. Photo from Margot Garant

As part of the ongoing renovations of Port Jefferson’s East Beach, the village recently completed the bidding process to rebuild of the beach’s retaining wall. 

During the village’s virtual board of trustees meeting on March 1, Mayor Margot Garant announced the milestone — a project that has essentially been going on since Hurricane Sandy hit Long Island in 2012. 

“We’re happy to see this project underway,” she said. “Everything’s in order.”

According to Garant, a construction meeting will be held with village administrator Joe Palumbo in the upcoming week, with plans to start the wall’s renovations before beach season starts. 

Along with East Beach, the retaining wall at Highlands Boulevard will also be included. 

A view of the current retaining wall at East Beach that will undergo a makeover thanks to the village’s bid approval. Photo from Margot Garant

In a recent newsletter from the village sent to residents, it stated that the project was awarded to Galvin Brothers and Madhue Contracting, both of Great Neck, as a joint venture for a total of $474,830. The expenses for the structural repairs are included in the budget and were part of a bond anticipation note. 

Garant said this action will be a “springboard” as the village awaits DEC permits to finalize the East Beach project. After the retaining wall, revegetation of the bluff at the beach will be next on the list. The village is currently waiting for confirmation to see if it is eligible for FEMA reimbursement as a result of bluff loss at the site during Tropical Storm Isaias. The funds could help pay for the bluff’s restoration.

Earlier this year, sand dredging at East Beach, near Mount Sinai Harbor, was finalized — a project that took nearly a decade to complete, cost several million dollars and was a collaborative effort between the village, town, county, state and federal governments. Close to 80,000 cubic yards of sand was brought back to the beach. 

This retaining wall will continue to help keep the beach looking the way it does now. 

“It’s retention of our assets,” Garant said. “Plus, protecting our environment is critical.”

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This week, Long Islanders acknowledged the one-year mark since the coronavirus hit officially hit and impacted the area. In March 2020, schools began to close, as stay-at-home orders were put into effect. 

Throughout the remainder of the school year, districts had to figure out new learning models in a virtual world and create a socially distanced environment when schools opened back up nearly six months later. 

Now, many districts in the area have opted to bring students back in-person all five days a week, hoping to give children, teachers and families a sense of normalcy. 

Rocky Point Union Free School District 

Rocky Point school district has been back full time for K-5 since September, according to superintendent of schools, Scott O’Brien. 

By November, secondary schools began attending in-person classes four days a week, and now have implemented five days as of last week. “Reopening our schools this year and embracing a phased-in approach to safely bring our K-12 students back to school full time was a truly collaborative effort, and I can’t thank all of our stakeholders enough for their unwavering support,” he said. “Our elementary students have been thriving, learning in person full time since the start of the school year and our district was able to successfully and safely increase our in-person learning days from two to four by November for our secondary students.”

He said that “it was clear pretty early into the increased learning plan how much this move tremendously benefited our students, not only academically but socially and emotionally as well.”

O’Brien said that the district is continually working to ensure their learning environments remain safe. 

Middle Country Central School District  

Roberta Gerold, superintendent of Middle Country school district, said that pre-K through grade 8 will be returning to five days April 5. 

For grades 9 through 12, it was be a slower process to ensure everyone’s safety. 

“By the end of the school year, the goal is to be back to five days,” she said. “We want kids to have muscle memory of what it was like to be in school.”

Gerold said that bringing kids back to schools was the goal all along. 

“Kids are missing the classroom experience,” she said. “The interaction, the energy and it’s good for teachers, too.”

She said that they are following all the necessary precautions, including barriers and mask requirements. Due to space limitations, she said that the 6-feet social distancing rule is unobtainable, but desks and distances are closer to 5-feet apart. 

She said it’s exciting to see how happy her students are at slowly coming back to school. 

“I think it’s wonderful,” she said. “It’s neat to see how excited the kids are and it’s good to start feeling a sense of normalcy again.”

Middle Country is still offering a full virtual option for families who declared so early on. Gerold said right now about 20% of the student population is virtually learning. 

SWR Central School District

Superintendent Gerard Poole said that since September, Shoreham-Wading River has been back full time, five days a week, and there have been no problems for all levels. 

“We have a fully remote option, but about 97% have been attending in person,” he said.

By following all the correct protocols and by reopening a vacant elementary school to help with distancing, students and parents have been thrilled. 

“It’s been fantastic, a huge success,” he said. “It’s good for the students’ mental health, and helps the parents get back to work.”

He said that it takes a collective effort to make things like this happen.

“It can work,” he said. “It does work, and all the other health and safety protocols work. So, I think the fears of COVID are real, but so are the effects of students not being in school every day.”

Comsewogue School District

Superintendent Jennifer Quinn said that beginning April 6, after spring break, high schoolers will be returning to a normal week. Grades K-6 have been back since September. 

“Nothing replaces live instruction,” Quinn said. “The [COVID] numbers are low at this point and we’ve watched from some of the surrounding districts that their numbers are not significantly different than ours. … We want the students to be in school. Live instruction is the best way to learn.”

She added that the district’s teachers and the community as a whole have done “an amazing job during this difficult situation.”

“It’s a hard decision, people are afraid,” Quinn said. “It’s not right for everybody, but the key is this was the plan, and we were working toward this for a long time.”

Comsewogue will still have an option for families to remain virtual. 

“One size doesn’t fit all,” said Joe Coniglione, assistant superintendent. 

And while it’s still a difficult time, Quinn said that everyone is excited to be going back to five days. 

“We’re going to be as safe as we can possibly make it, and we need students to feel that this is their safe place,” she said. “Overall, the kids are suffering. It’s not normal to be home every other day and not being able to see their friends.”

Port Jefferson School District

Since Jan. 18, the Port Jefferson School District transitioned students in grades six through 12 back to in-person learning four days a week. 

“Thus far, we have not seen a rapid rise in our positive COVID cases in our middle school and high school,” Superintendent Jessica Schmettan recently wrote in a letter to parents. “Unfortunately, it has become evident that during this pandemic, our students have not been as successful academically and are struggling with their mental health. We have seen an increase in social and emotional needs similar to those reported in the news across the country.”

She said that from a health perspective, mandating masks, cleaning procedures, hand hygiene and distancing when possible have resulted in minimal transmission within the school. With that in mind, the board of education voted on returning secondary students to in-person learning five days per week beginning on March 8. 

“We as parents are thrilled about that and we as a community are thrilled about that,” Port Jefferson Village trustee Kathianne Snaden said in a virtual board of trustees meeting on March 1. “There’s nothing going to be better for our kids, and then to get them back into school with their friends and teachers and all the things they need in school, we’re so happy about that.”

Schmettan added, “Currently, students very easily shift in and out of the remote environment. Although convenient for parents and families, this irregular pattern of instruction is disruptive

and unfair to teachers and students.”

There will only be a few reasons for virtual learning, including students who opted in for the remainder of the year, students mandated to quarantine due to COVID-19, or students who have a significant documented medical event that will not allow them to attend school for a long duration of time.

Comsewogue School District

Superintendent Jennifer Quinn said that beginning April 6, after spring break, high schoolers will be returning to a normal week. Grades K-6 have been back since September.

“Nothing replaces live instruction,” Quinn said. “The [COVID] numbers are low at this point and we’ve watched from some of the surrounding districts that their numbers are not significantly different than ours. … We want the students to be in school. Live instruction is the best way to learn.”

She added that the district’s teachers and the community as a whole have done “an amazing job during this difficult situation.”

“It’s a hard decision, people are afraid,” Quinn said. “It’s not right for everybody, but the key is this was the plan, and we were working toward this for a long time.”

Comsewogue will still have an option for families to remain virtual.

“One size doesn’t fit all,” said Joe Coniglione, assistant superintendent.

And while it’s still a difficult time, Quinn said that everyone is excited to be going back to five days.

“We’re going to be as safe as we can possibly make it, and we need students to feel that this is their safe place,” she said. “Overall, the kids are suffering. It’s not normal to be home every other day and not being able to see their friends.”

Benten’s Kenneth Lee was surprised and grateful when he heard his friends and community members wanted to start a GoFundMe page for him that will help pay his overhead. Photo by Julianne Mosher

A Miller Place woman is asking sushi connoisseurs to help support a local business who was hit hard thanks to the COVID-19 pandemic. 

Benten Sushi and Fine Japanese Cuisine on Route 25A has been struggling to keep their doors open, like many restaurants and small businesses, over the course of the last year. 

Marlene DuBois, a friend of Kenneth Lee — who has owned the spot for nearly two decades — decided to start up a GoFundMe online, to help support him as he adjusts to this new normal. 

“He’ll never ask for help,” she said. “But he was mentioning there were some problems and I knew this was a serious thing.”

DuBois said she and Lee have been friends for about 30 years, since his family opened up their first location in Mount Sinai, but she’s also a good customer — noting that the sushi at Benten is different than all the rest. 

“He is a real stickler for authenticity,” she said. “It’s super fresh, he’s the only person who gets fish from local Long Island fishermen.”

Compared to other local sushi joints, he offers pure authenticity. A quiet business owner, when Lee mentioned his stress maintaining his shop throughout the pandemic, DuBois said something had to be done. 

“If we go on for another six months to a year in the pandemic, all our local eateries are going to be gone,” she said. “Any mom and pop shop that we can help, and support is important.”

DuBois created the online fundraiser in early February and to date it has over $2,500 of generous donations that will go to Lee’s location.

And he was shocked when he found out his friend was doing this. 

“I am so grateful,” he said, modestly. “It’s been very tough.”

Lee said the funds his friend raised will go to upkeep of the restaurant, which has been too expensive to fix in COVID times. 

DuBois said that supporting a restaurant, like Benten, is crucial as Long Island nears the one-year mark of quarantine. 

“If people don’t want to donate to the GoFundMe, I’m just trying to encourage them to order from him,” she said. “Support your favorite restaurants… It’s important.”

Visit gofundme.com for more information

Brian Orlando shows off the new beer he collaborated with to fundraise for suicide prevention. Photo by Julianne Mosher

A local radio personality and a brewery owner are combining forces to combat suicide.

Brian Orlando, a DJ with Connoisseur Media’s 94.3 The Shark, has made it his mission to bring awareness to depression and to help those who are struggling.

Back in 2017, when his hero, and Soundgarden front man, Chris Cornell took his own life, Orlando was devastated. He began writing a song hoping to shine a light on the taboo topic of suicide, and to show that music can heal all wounds. 

A close up look at the QR reader and label on the Never Alone beer packaging. The code leads to a music video created by Orlando in memory of those who lost their lives to suicide. Photo by Julianne Mosher

He teamed up with Northport native (and the lead singer of 90s band Wheatus) Brendon B. Brown, Vinnie Dombroski of the band Sponge, Kevin Martin from Candlebox, and One Direction touring drummer Josh Devine to create “Choose Song.” 

In January 2019, the group, along with dozens of Long Island locals, filmed its music video at 1940’s Brewing Co. in Holbrook, starring Orlando’s friend, and fellow Shark DJ, Ashley Massaro, of Smithtown. 

Massaro lost her own life to suicide a few weeks before the video was set to release. 

“We watched it together,” Orlando said. “It was just a couple of weeks before she passed, and I know that she loved the video. She loved being here.” When Massaro passed away, everyone thought it was too soon to release the video online. Eventually, in July 2020, they decided to post it to YouTube, and share her story with the world. 

“There isn’t a day that goes by that I don’t think about her,” he said. “I want people to realize that when they do see the video, they’re looking at somebody that fought to the end, even though she had problems, she was trying to help other people. That’s why she was here.”

Massaro rose to fame in 2005 after winning WWE’s Diva Search. Two years later, she was a contestant on “Survivor: China.” In 2016, she was one of several former wrestlers who sued the WWE, alleging they sustained head injuries on set that were not properly cared for, causing her severe depression. 

“When people see the video, they realize anybody from any walk of life can suffer from depression,” Orlando said. “And hopefully that’s an inspiration to reach out on that can and get help so you don’t become a statistic.”

The can he mentions is the new beer that  1940’s Brewing Co. crafted this month. Jon Brengel, head brewer and owner, was instrumental in the movement, since the video was first filmed inside his brewery. 

Jon Brengel with Brian Orlando inside 1940’s Brewery in Holbrook. Photo by Julianne Mosåher

Brengel, of Huntington, approached Orlando about creating a beer and a logo that he hopes can save lives. 

“As you try to bring people together with music, we tried to do the same thing with beer,” he said. “I thought it’d be really appropriate to have something to support mental health.”

For every sale of the “Never Alone” beer, proceeds will go to suicide prevention. They also added a QR code to the label, which brings customers to the music video’s page, and other information like the National Suicide Hotline. 

Brengel said the idea to create a beverage for a cause was thought of in December. By February, they brewed a brand-new citrus New England India IPA (flavored after Orlando’s favorite drink, tequila), and created the symbolic design.

The light blue label features a concert setting, with hands reaching up (to the singer or symbolizing reaching out for help). Crinkled paper decorates the background, symbolizing every note written and never sent. In red ink, it reminds anyone looking, “With music, you are never alone.”

Blending the duo’s love for music, hanging out with friends and having a good time, along with the reminder that help is available for whoever needs it, the craft beer was born. 

Brengel said he hopes his beverage will rekindle friendships and bring more people together. 

“Living in the world we live in now, not having that contact, and not being able to see people as often as you want, I think the song really is a reminder to reach out to that person you haven’t spoken to in a while,” he said. “We were very cautious of the stigma of alcohol and mental health matters, but I think the idea is that this QR reader and label will be a reminder for you to reach out to the people you miss.”

Orlando said there is always going to be a stigma about drinking, “But the truth of the matter is, breweries like this are just the places to go to and be together — listen to some good music and be with good people.”

Photo by Julianne Mosher

The ultimate goal, he said, is if the person consuming the drink is feeling down or having a bad day, the QR scanner is right there on the lable, and will direct them to an inspirational video, reminding them they are never alone. 

Orlando said that since the video’s release, nearly 20,000 people have viewed, shared and commented on it, saying that the song helped save their life. 

“That’s what the song is supposed to be there for to help people,” he said. 

The Choose Song beer is available at the 1940’s Brewery and at local distributers.