Port Jefferson Station brothers Philip and Patrick O’Brien announced last month their plans to create a charitable clothing company to give back to where they call home.
Anchor East is a nautical-inspired unisex brand, that will give back to two causes: juvenile diabetes research and cleaning up local beaches.
“Between the beach cleanups and the diabetes associations that we want to work with, I think that we have something really special, and it’s something that we’ve talked about that we would love to give to our children one day,” Phil said. “We want them to see how important it is to give back when you’re in a position to do so.”
The duo announced earlier this week on their social media the official launch of anchoreastapparelco.com, which went live on March 17. Proceeds from sales will go to their two charitable endevours.
“Showing people that we care, we want to clean up our beaches, take a step forward to make a difference, and to be able to give back to my disease which hundreds of thousands of people around the world are dealing with,” Patrick said, “We want to show them this is our mission and we’re not doing this for a paycheck. We’re doing it for the benefit of Long Island.”
People who want to buy a shirt, hat or hoodie can visit the website now to order.