History Close at Hand: Valentine’s Day greeting cards reveal a glimpse into the past
By Beverly C. Tyler
“To My Best playmate Blanche GUESS FROM WHO?”
This is the message on a 1925 Valentine’s Day postcard sent to my mother in Port Jefferson. Mom was born in November 1914, so she was ten years old when she received the postcard. The front of the card shows a cherub with pots of heart flowers. The address on the postcard was simply addressed to her at “Port Jefferson, L.I.” This particular postcard was sent from Brooklyn, NY. Mom kept only a few valentine postcards. The majority of the valentine messages she kept were cards in the shape of the figure or image.
In the first three decades of the 20th century, Valentine’s Day figure and image cards were favored over postcards, especially by children. In my mother’s case most of these cards were put in envelopes and hand-delivered to the mailbox on the street or to the front door by their neighborhood friends. This makes it difficult to know what year the cards were sent. The presence of a few postcards with 1920s postmarks helps, especially as my mother kept both the postcards and the cut out cards in the same box.
Greetings cards became a world-wide phenomenon. This remarkable development was fueled by the postcard’s convenience and cost. The postcard was, before the wide-spread use of the telephone, the quickest means of making contact with a friend, relative or tradesman.
Interestingly, within a century, the personal computer, through the use of the internet, would begin to fill the same need. The only major difference being that, at the end of the 19th century, everyone had mail delivery, whereas at the end of the 20th century personal computers and the internet were not yet in every home.
Many greetings cards such as these were saved and placed in postcard albums. Today they provide us with a glimpse of life in the late 19th and early 20th centuries.
Beverly C. Tyler is Three Village Historical Society historian and author of books available from the Three Village Historical Society, 93 North Country Rd., Setauket, NY 11733. Tel: 631-751-3730. www.TVHS.org
