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Laura Mastriano

Hospital thanks founders as they prepare for their final bow

Stony Brook Children Hospital representatives thanked Joseph and Maddie Mastriano for the money they have raised through the Three Village Kids Lemonade Stand. Photo from Stony Brook Medicine

After a successful nine-year run, Joseph and Maddie Mastriano are retiring the Three Village Kids Lemonade Stand. The total impact by the original founders of the increasingly ambitious fund-raising event in support of Stony Brook Children’s Hospital and the Child Life program is over $122,000, with more to come during the last lemonade stand scheduled to take place this August.

Dr. Carolyn Milana, chair of Department of Pediatrics and physician-in-chief, Stony Brook Children’s Hospital, Carol Gomes, CEO of Stony Brook University Hospital, and Joan Alpers, director Child Life Services with members of the Child Life team, met to honor the Mastrianos for their fundraising work, and to receive a check for the program. The money raised has helped the Child Life program fund projects that directly support kids struggling with illness and hospitalization.

Joan Alpers says the event started as a small affair, organized by two preteens but quickly escalated into a local fixture.

“Every event is crafted, colorful, energetic and attracts community members, kids, teens and grownups, to come out and join the giving,” Alpers said. “I know this is the last lemonade stand event, but I have a feeling this could be a ‘lemonade movement’ that inspires another set of young people to find a new way to do a good thing for their hospital and community.”

Joseph and Maddie first started the fundraising event in the summer of 2012 when the siblings decided to make lemonade and sell it outside their home with some friends. At first, they thought of splitting the few dollars raised between friends, but their mother suggested donating it to charity and they chose Stony Brook Children’s.

“We were lucky to have a summer while there are some kids who are sick, and don’t have that chance,” Maddie said. “ We thought donating to the Child’s Life program would be a nice way to let them know we are thinking of them and give them a chance to do everyday activities outside the four walls of the hospital.”

What started out as a small lemonade stand in front of their home, quickly grew year after year. The community rallied around the event, making it a summer tradition. Beyond raising money for Stony Brook, the stand has given more than 1,000 students the opportunity to earn more than 9,000 community service hours. In 2020, 150 volunteers from grades K-12 took part in the annual Three Village Kids Lemonade Stand.

“It’s been so amazing to see people from across the Island come together to support the Children’s hospital and support our efforts to raise money for the Child Life program,” Joseph said.

Now that Maddie is about to start her senior year at Loyola University in Maryland and Joseph is set to begin attending Stony Brook University this fall, they are ready to end the event on a high note.

The final in-person lemonade stand event will be on Monday, Aug. 9, from 3 to 7pm at R.C. Murphy Junior High School with a virtual livestream to follow on the Twitch app (on the “Impulse912_” channel) from 7:30 to 9:30pm. To donate to this year’s event, visit this GoFundMe.

Maddie (dressed as a shark), Laura and Joseph Mastriano get ready for a night of social distancing bingo on Facebook Live. Photo from Laura Mastriano

A Stony Brook event planner and her family are using their downtime to channel their creative energy through a classic game — bingo.

As nonessential businesses were mandated to shut down via executive order by state Gov. Andrew Cuomo (D) back in March, Laura Mastriano, founder of L.A. Productions Events, found herself with some extra time on her hands. Throughout the year, she plans weddings, birthday parties and other events for clients, including TBR News Media’s Cooks, Books & Corks and the Three Village Kids Lemonade Stand that was founded by her children Joseph and Maddie.

Mastriano said conversations about possible event postponements began early with clients when news of the coronavirus hitting the U.S. first spread. Even early in March, a venue owner told her they couldn’t go ahead with a communion she was planning in May.

“It’s a lot to swallow, but I’m trying to stay as positive as possible,” Mastriano said.

What helps her stay positive, she added, is holding on to knowing that one day everyone will want to celebrate outside of their homes again. 

The Facebook Live bingo came about when she wanted to think of something to keep busy for a while. She also realized that her parents, Rich and Terri Adell, wouldn’t be able to visit her family regularly, and she wanted to keep connected with them.

“Part of this bingo was for them to have something to do,” the event planner said, adding now that soon many others were tuning in to see what the Mastrianos had come up with as a theme and how the family decorated the bingo table and its surroundings.

Every night for more than 40 days, Mastriano, Maddie and Joseph have dressed up and led the bingo games, while the event planner’s husband, Joe, is behind the camera. Each night they chose a different theme. The event planner said she finds inspiration from her storage shed where she has items from past events tucked away. She said one piece of foam board has been used and repurposed to fit the many themes the family has used.

“I’m trying to be as resourceful as possible,” she said, adding that planning the live streaming events has also been therapeutic.

The family has included themes such as  Disney, circus, the 1980s, gaming and more. An April 26 football-themed bingo game attracted nearly 300 players, many who commented on their favorite past football games.

Mastriano said her daughter has been wearing a shark costume that incorporates the evening’s theme and has become known as Sharkie, while her son has been keeping track of the items called off the bingo card. Her husband will read off the names of those participating in the Facebook Live and their comments during the event. Sometimes, she said, the family’s English bulldog Phoebe will even make an appearance dressed up in the theme just like the rest of the family.

Mastriano said her parents have invited their friends to come play, and her mother and best friend in Georgia will spend the day planning out what to wear and taking selfies of themselves all dressed up. Many other family members and friends have also joined in the fun and are finding old photos of themselves that fit the theme and share to the event planner’s social media page.

To participate, game players visit Mastriano’s Facebook page earlier in the day to find out the theme and print out the game card. Participants have even been making their own game cards when they don’t have a printer.

The event planner said the family will continue to have the bingo games until the end of the mandatory closings. She has been pleased with everyone’s positive responses, but she knows it can’t compare to what others have been doing.

“Compared to the amount of work that everyone else is putting in out there, like all the first responders, this is nothing,” Mastriano said. “Our goal in this whole thing is to just provide a smile, a small distraction and hopefully provide a little fun.”

Maddie and Joseph Mastriano and friends present a check for $20,000 to Stony Brook Children’s Hospital after their 2017 Three Village Kids Lemonade Stand event. Photo from Laura Mastriano

Two Stony Brook teens have perfected how to turn lemons into lemonade for a worthy cause.

Maddie Mastriano, 17, and her younger brother Joseph Mastriano, 14, started off just wanting to sell lemonade outside their home one hot August day in 2013. At the time, the pair never imagined their venture would grow, or how it would grow.

The first year they thought of splitting the few dollars raised between friends, but their mother suggested donating it to charity. Since then the Mastrianos and their friends have raised $36,000 for Stony Brook Children’s Hospital with their Three Village Kids Lemonade Stand — $20,000 of that amount from this past summer alone.

Laura Mastriano said her children caught the fundraising bug after the first time they handed over the money to Stony Brook Children’s Hospital, so they decided to make it a yearly tradition.

Siblings Joseph and Maddie Mastriano are the founders of the Three Village Kids Lemonade Stand. Photo from Laura Mastriano

Formerly known as the S-Section Kids Lemonade Stand, the booth attracted hundreds of residents from all over the school district and even local celebrities to their home in 2016, according to Mastriano. The event was moved to the grounds of R. C. Murphy Junior High School, where Joseph is a student, in 2017, and 500 people attended over the course of another hot August day. Besides lemonade, the kids have expanded to offer food, activities and live music. Town of Brookhaven Supervisor Ed Romaine (R) presented them with a proclamation, and celebrity chef Barrett Beyer of “Hell’s Kitchen” made an appearance and even some gourmet lemonade for attendees.

Mastriano said it was necessary to move the lemonade stand to the school grounds due to its growing popularity, and it made sense because of the number of student volunteers from the Three Village Central School District. Maddie and Joseph approached school board trustee Inger Germano about the idea, who said she thought it was a good plan, and the district agreed to host it.

“We thought this would be a great opportunity to get more children involved, not just from the S-Section [neighborhood] but from the Three Village community and the school,” Germano said. “I think it was the right move.”

Courtney DeVerna, 7 years old, has been volunteering at the stand for the last three years, having visited the stand with her mother Lisa since she was 2. As soon as Courtney understood it was a fundraiser, she wanted to help and even practices her lemonade pouring before the event.

“It’s really fun and exciting because you’re waiting to do it for a while, and it’s for a good cause,” said Courtney, adding she looks up to Joseph and Maddie. “We’re giving the money to the children’s hospital, which makes me more excited.”

The siblings are always coming up with new ideas, according to their mother, so to help reach the pair’s 2017 fundraising goal of $20,000, the brother and sister solicited the help of sponsors, including fast-food chain Chick-fil-A. The idea came to them after noticing that many fundraisers partnered with local companies.

Recently, Maddie, Joseph and friends participated in the Three Village Holiday Electric Light Parade to promote their fundraising venture. Joseph said during the school year they work on their website, research ideas on how to make the next event better, ensure everyone who helped is thanked and sign community service letters for the 150 student volunteers.

“We know how busy everyone is, and we are so thankful and glad they helped,” he said.

Maddie and Joseph pose with Mr. Met at this year’s lemonade stand. Photo from Laura Mastiano

Maddie, who is a senior at Ward Melville High School, said she plans on continuing the tradition even though she will be away at college next year. The siblings have already set a new goal, hoping  to eventually raise $100,000 in total for the Stony Brook Children’s Hospital.

“Next year Joseph will take on a bigger role in the planning while I am away, but I know he has things under control and actually has really great ideas already,” Maddie said. “We will do whatever we have to do to make sure this community tradition is an annual tradition. We are thankful for the community, for the support and for the opportunity to come together to turn lemons into lemonade together for the Stony Brook Children’s Hospital.”

Their mother said they each bring different talents to the table. Maddie hopes to major in communications when she attends college, and Joseph is good with numbers.

“That’s where they complement each other,” their mother said. “He’s business, and she’s the communications part of it. It’s pretty fun to see that.”

Joan Alpers, director of Child Life Services at Stony Brook Children’s Hospital, said Joseph and Maddie are creating a legacy in their district.

“Both of them are outstanding, mature, bright and polite kids, and very humble for everything that they do,” Alpers said. “They’re so professional to groups and the community. They’re able to pull off putting together something that is much larger than most people their age could pull off.”

Their mother said she and her husband Joseph still can’t believe how popular the Three Village Kids Lemonade Stand has become.

“I have to say that I am beyond proud and blown away by all their efforts,” the mother said. “It really was a small lemonade stand that has grown into a beautiful community tradition, and it’s something that I am not only proud of, seeing what they’ve accomplished, but proud of what all of these kids in Three Village have been able to do. It’s contagious wanting to do good for others, and I think that starting so young really has infected others to want to do good for the kids in the hospital. It’s a pretty incredible thing.”

For more information, visit the website, www.threevillagekidslemonadestand.com. The next Three Village Kids Lemonade Stand is scheduled for Aug. 8, 2018.